Discover how to identify, develop and repeatedly close 5X deals – five times your average contract size – with this essential playbook for TOP sales leaders from Mastermind Sales Strategist, Lisa Magnuson.
When one of your sellers lands a big deal, the impact resonates throughout your organization. Other members of your sales team are inspired to new heights. Turnover decreases. The pressure is off and you can stop worrying about your numbers. Adding a big name to your client list makes it easier to land more big deals. You land more add-on business. The positive effect goes on and on.
Every sales organization needs an engine that generates massive deals ─ repeatedly.
The TOP Sales Leader Playbook is your guidebook for creating that sales engine. It contains 16 key plays you need to exponentially grow revenues and drive leadership success. You’ll get valuable insights and practical how-to’s from 16 recognized thought leaders as sideline coach experts for each play. This invaluable reference guide is designed for modern sales leaders who want to win big.
To create this big-deal playbook, author Lisa Magnuson conducted more than 40 hours of live, one-on-one interviews with 41 Sales VPs from a variety of industries. She discovered their top priorities, challenges and proficiency levels with all aspects of their complicated jobs. She included it all in this practical playbook, including:
Author Lisa Magnuson interviewed 41 sales executives for this book. Their insights plus her experiences have contributed to a deep understanding of the unique priorities and challenges that sales leaders face, especially when it comes to building an organization that delivers 5X deals year over year. The sales executives represent a diverse group across a broad range of industries.
Read through all the content so you know what a valuable resource you now own.
Encourage your sales management team to use their copy as a reference guide, checking the appropriate topic as a just-in-time source of expert information, eliminating the need to re-create the wheel.
Use the book as a resource to on-board new sales managers and other sales leaders.
Share relevant sections with account teams (especially the account team quarterback) who drive truly big deals for your company.
Share relevant sections with your counterparts in other disciplines (such as Marketing, Professional Services, Inside Sales) who serve as extended members of the account team.
Share a copy with the executive team so they can be better equipped to back up your efforts.
Take your team to the next level by creating your custom Sales Leader Playbook. Downloadable templates make it easy for your sales leadership team to build your own unique approach to leadership, methodology, execution and culture for a 5X deal generating sales organization. No need to start from scratch. – Download individual plays or a full playbook of templates. You can even get expert assistance to create your custom playbook for your team.
Lisa Magnuson has walked in the shoes of sales leaders. She was an award-winning sales manager and Sales VP including executive positions with several Fortune 50 companies. Top Line Sales, which Lisa founded in 2005, has a proven track record of helping companies overcome the barriers to winning TOP Line Accounts™. Her clients boast of closed contracts totaling over $350 million in new revenue due to Lisa’s “roll up your sleeves” approach to winning big deals.
Lisa is the author of The TOP Seller Advantage: Powerful Strategies to Build Long-Term Executive Relationships. She resides in the beautiful Pacific Northwest with her family.
Connect with Lisa at www.toplinesales.com/contact.